In order to build a loyal client base it is crucial to build a solid foundation of trust. Think about some of the services you invest in: car maintenance, hair care, dentistry, physicians-- even brunch restaurants! We are creatures of habit and we like to stick with one trusted person or brand for as long as we possibly can. That all happens because of trust.
As we all know, technology is everywhere these days. Quite simply, technology can give spa business plan a strong competitive edge. However, the choice is never just tech for tech’s sake; technology should always be the best choice.