There's no denying that the concept of "instant gratification" has been normalized across the board. But I would argue that the instant results are most desirable when it comes to the beauty and skincare industries. What most people don't take into consideration is that with treatments like Botox, once you begin using it you will always need to keep it up. Why? Because botox is freezing the muscle, causing it to atrophy. This means that once Botox wears off, your skin will sag more than it did prior to treatment.
As an Esthetician, I have noticed that some of my clients required multiple injections for Botox to show results, which tells me that the muscle no longer responds to the toxin.
Why choose a non-invasive face lift? Aside from the obvious perk of it being a "natural" alternative, it actually helps to re-educate the muscles. Therefore, the muscles will be able to hold the skin tight where it is needed or relaxed where it is needed. Microcurrent is the modality that works to help re-educate the facial muscles as well as increase ATP (adenosine triphosphate), which is the energy inside our cells. When using microcurrent, the recipient can see instant results, which typically lasts about 72 hours, but needs to be repeated in a series.
Think of microcurrent like exercise for your face. Just as you would go to a gym to exercise, microcurrent is doing the same thing for the muscles of the face. Each treatment builds upon the last so results may not always be instant, but accumulate for a desired outcome. Once the desired outcome is achieved, the name of the game becomes "maintenance". Just like exercise the results first take place on the inside, beneath the skin, but quickly become visible on the exterior.
The other benefit of microcurrent is that when we increase the ATP in the skin, you will notice a change in the texture and tone and light is able to reflect off the skin instead of the skin absorbing it. The skin feels tight and it looks natural. You can still have facial expression and no toxins are put into the body.
What most people don't realize is celebrities have been using microcurrent for years! It is the best way for them to look tight, toned and glowing (especially before a big event). You can still express emotion, which is crucial in the acting profession, but look youthful and radiant at the same time.